Simple Fitness
Health and Fitness made simple
Services
Web design, web marketing, user experience optimisation, hosting
Website
www.simple-fitness.net
Simple Fitness is a blog dedicated to fitness and healthy living articles, tips and tricks. It aims to simplify the complicated jargon around Fitness, Training and Yoga and provide easy to read and follow workouts and recipes.
Urban Aesthetics was tasked with a full site re-build to bring the overall look of the site up to a professional level and to drive customer engagement and retention.
Although the previous site was built on Wordpress, it was using a very clunky, overloaded and out of date theme which made it painfully slow and unusable. We re-built the site from the ground up, starting with a custom theme using Bootstrap 4, Font Awesome and only a handful of required Javascripts. This coupled with the minification of .js and image files, a fast UK server and the best cache plugin around, meant that the site now loads blazingly fast!
