Freelance web designer / front-end developer specialising in Wordpress.

Recent Projects

  • MyBetBuddy Portfolio Item


Bet Together Win Together

Web design, user experience optimisation, web marketing, responsive design
MyBetBuddy is a collaborative site providing sports betting tips and insights across Football and Horse Racing. Their team of experts provide regular tips, insights and free bets.

The original site has been active for 9 years and has gained a wealth of regular visitors and traffic from all over the globe. It was time for a rebrand and a fresh new website...
Urban Aesthetics was tasked with the re-build of the site in Wordpress and to optimise the user experience while providing a clear focus on the content, but also subtly showcasing the offers and free bets that were on offer.

We created a number of custom post types and a GEO IP service to serve different offers and adverts tailored to the user's home country.
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  • Really Local Group Portfolio Item

Really Local Group

The Future is Local

Web design, web marketing, user experience optimisation, hosting
Really Local Group creates and restores cultural infrastructure through the regeneration and renewal of the UK’s high streets.

Their latest venue opened is a multi screen cinema called Catford Mews based in the heart of cultural south London.
Urban Aesthetics were asked to design, build and maintain a wordpress website to showcase their projects and vision.

The website also needed to display Really Local Group's recent press articles and information on their forthcoming projects.
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  • The Hook Portfolio Item

The Hook

Scaling brands through content

Web design, web marketing, user experience optimisation, server management
The Hook is one of the leading social publishers in the world. They create trending news, entertainment and original video content. With a community of over 11 million followers on social, they are delivering fresh, innovative and informed content to keep their fans in the loop.

The Hook website receives on average 3-4 million visits a month, but sometimes peaks at 7 million monthly hits.
Urban Aesthetics designed and developed a site using Wordpress that prioritised the delivery of their content for the ease of viewing and user engagement.

As the site has a very high number of visitors, optimising the platform for speed was one of our main priorities, it was for this reason that we started with our custom blank template and built from the ground up using only the libraries and scripts needed, this ensures optimal speed and content delivery.
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More Projects

Origin Furniture
End Economic Abuse
London Jerk Festival
Simple Fitness
Rum Sixty Six

Current and previous clients

Oracle Logo
NHS Logo
Vashi Logo
Audi Logo
Dune Shoes Logo
Wercker Logo
Ministry of Sound Logo
Bite the Ballot Logo


My name is Ross Gosling, I'm a 37 year old digital designer living in London, England.
I do front-end web development, design and UI/UX for some great clients.


I am always more than happy to chat and discuss your project with you, I have worked with hundreds of startups and established companies throughout my 15+ years in the industry and believe I have gained a wealth of experience.

Please contact me for a free quote.

[email protected]
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